Adman Analytics
Thoughts on marketing analytics
recent posts
- A Structured SQL Framework for Marketing Analytics: Building Scalable Query Architecture
- Did Google Just Take the Lead in AI? Yup.
- Practical Data Visualization with Seaborn: Analyzing Superstore Sales Data
- Introduction to Seaborn: Beautiful Statistical Visualizations in Python
- Google Search “Preferred Sources”
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Category: AI
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you can see real use cases and what Nano Banana can come up with
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Understanding the Agentic Revolution in Media Buying
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The integration of artificial intelligence into SEO workflows represents one of the most significant advances in digital marketing efficiency and effectiveness. While the impact of AI on organic search traffic has created new challenges for marketers, AI also provides unprecedented opportunities to enhance SEO performance through intelligent automation, advanced analysis, and content optimization at scale.…
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Structured Data is a powerful yet often underutilized tool that can dramatically improve your website’s visibility and marketing effectiveness.
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Every content creator faces the same challenge: the blog posts you published last year—or even last month—can quickly become outdated. Statistics change, best practices evolve, and links break. But with hundreds or thousands of posts in your archive, how do you know which ones need attention?
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The cloud data warehouse becomes the brain, and marketing tools become interchangeable hands.
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The checkout button is getting smarter. As artificial intelligence evolves from passive assistant to active agent, we’re witnessing the emergence of AI agentic commerce—a paradigm where AI systems don’t just recommend products, but actually complete transactions on behalf of users. What Is AI Agentic Commerce? AI agentic commerce represents a fundamental shift from traditional e-commerce.…
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There is a new web standard called LLMS.TXT. But what exactly is it, and should you care?
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Claude AI can replicate much of the functionality of Custom GPTs.
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Building a Marketing Mix Model: A Data-Driven Approach to Attribution