Adman Analytics
Thoughts on marketing analytics
recent posts
- A Structured SQL Framework for Marketing Analytics: Building Scalable Query Architecture
- Did Google Just Take the Lead in AI? Yup.
- Practical Data Visualization with Seaborn: Analyzing Superstore Sales Data
- Introduction to Seaborn: Beautiful Statistical Visualizations in Python
- Google Search “Preferred Sources”
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Tag: data viz
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In our previous post, we explored the fundamentals of seaborn. Now, let’s put those concepts into practice with real-world data. We’ll use the Tableau Superstore dataset—a rich sales dataset containing 9,994 transaction records with information about customers, products, sales, and profits across different regions of the United States. This dataset provides an excellent playground for…
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Datorama can be a good place to get started with building a database that works for marketing as well as for BI.
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Turn Your Data Insights into Real Business Actions with Looker Making your data work harder for your business The Problem with Traditional Data Analysis Picture this: You’re looking at your company’s data dashboard and spot something important. Maybe it’s customers who are likely to cancel their subscriptions, or orders that look suspicious, or inventory that’s…